Convenience Stores
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Retail & Convenience · Over 25K pharmacies nationwide
Pharmacy Advertising
Pharmacy advertising offers a unique opportunity to target a receptive audience, build trust, and increase brand visibility within a healthcare-focused environment.
What it is
Pharmacy Advertising in plain terms.
Pharmacies attract a specific audience composed of individuals seeking healthcare products, medications, and related services — patients, caregivers, and healthcare professionals. Advertising in this environment lets you reach people actively seeking health-related solutions.
Pharmacies typically experience high foot traffic, and your ads are displayed where people spend time waiting for prescriptions or consulting with pharmacists.
Where it runs: Independent and regional pharmacies. Typical dwell: 8–15 min at the counter. Best for: Health, insurance, OTC, clinics.
Over 25K pharmacies nationwide
- Branded prescription bags
- Retail window bulletins
- Counter cards
- Counter mats
- Take-ones
- Floor graphics
- Dominations
- CPG display posters
- CPG display posters at supermarket pharmacies
- CPG ads at Albertson's-Safeway, Kroger & affiliates
Why it works
What pharmacy advertising does for your brand.
Targeted audience
Reach patients, caregivers and healthcare professionals who are actively seeking health-related solutions.
Trust and credibility
Pharmacies are trusted healthcare providers, and their association with your brand can enhance consumer trust and credibility.
Relevant targeting
Display ads related to specific health conditions, over-the-counter medications, vitamins, or wellness products.
Education and awareness
Pharmacies serve as hubs of healthcare information — ideal for educating consumers about products, services or health topics.
Point-of-sale influence
Customers waiting in line or at the checkout counter may be influenced to make additional purchases.
Increased visibility
Prominent placement in areas where people wait enhances brand recognition and exposure.
In the field
Pharmacies campaigns we've run.
Specs & how it runs
What we need from you, and what you get back.
| Formats | Waiting-area posters, counter cards, digital screens |
|---|---|
| Dwell | 8–15 minutes at the counter |
| Flight | Four weeks standard |
| Creative | Print-ready PDF, or 15s spot for screens |
| Languages | In-language creative available |
| Reporting | Photo proof of performance; proof of play on screens |
- 1
Plan & confirm
Pick markets and dates; we confirm availability and send rates in a media kit.
- 2
Creative
Send artwork to the spec, or we adapt what you have — design is available if you need it.
- 3
Production & launch
We print, produce and install with our own field force.
- 4
Proof
You receive proof of performance and campaign reporting on schedule.
FAQ
Pharmacy Advertising questions.
How much does pharmacy Advertising cost?
Rates depend on the markets, the number of venues and the flight length. Add pharmacies to a media plan or call (212) 993-9420 and we'll send a media kit with pricing for your markets.
Where does pharmacy Advertising run?
Independent and regional pharmacies — over 25k pharmacies nationwide. We can buy at the venue, neighborhood, ZIP, DMA or national level across 400+ markets.
What creative do I need to supply?
Waiting-area posters, counter cards, digital screens. We adapt existing artwork or design new creative if you don't have files ready.
What reporting comes with it?
Photo proof of performance for printed placements and proof-of-play reporting for digital screens, delivered with your post-campaign summary.
Related formats
Often bought with pharmacies.
Gas Stations
Pump toppers and forecourt placements with a captive audience.
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Liquor Stores
In-store placements where beverage decisions get made.
See liquor storesReach out to the experts today for a media kit and pricing.
Tell us your markets and your audience — we'll come back with formats, availability and rates.