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Experiential & Specialty · Activations in 400+ markets
Experiential Marketing Agency
Encompass creates experiences for brands through mobile tours, PR stunts, installations, and engaging brand teams. With social media elements, the buzz will last long after the event ends.
What it is
Experiential Marketing Agency in plain terms.
With an interactive experience, we can create a local marketing event that can have a lasting impact on your brand's visibility. When you need social buzz, it can all start with just the right engagement to get people talking.
Our process runs from concept through execution: pre-planning the outcome and logistics, executing with constant communication and capture on the ground, then a complete post-event recap — plus a sizzle reel to create additional buzz.
Where it runs: Streets, events, campuses and retail. Typical dwell: 1–5 min face to face. Best for: Launches, sampling, experiential.
Activations in 400+ markets
- Corporate events
- Venue takeovers
- Brand activations
- PR stunts
- Mobile tours
- Sampling teams
Why it works
What experiential marketing agency does for your brand.
Pre-planning
It starts with the outcome, and then we work from there to create a concept for the experience. Next, we hammer out the logistics to get it all in place.
Execution
In execution, communication is the name of the game. We keep the team on time, ensure everyone is in place, and capture the experience.
Post-event
We provide a complete recap and review of the event for future planning. Plus, we create additional buzz with a sizzle reel to highlight the event.
Social amplification
Social media elements mean the buzz will last long after the event ends.
In the field
Experiential Marketing campaigns we've run.
Specs & how it runs
What we need from you, and what you get back.
| Services | Sampling, street teams, pop-ups, mobile tours, event staffing |
|---|---|
| Staffing | Trained brand ambassadors, recruited locally |
| Scale | Single-market to national programs |
| Assets | Kits, signage, vehicles and merchandise produced by EMG |
| Lead time | Typically 4–6 weeks for a full activation |
| Reporting | Real-time tracking, sample counts and photo recaps |
- 1
Plan & confirm
Pick markets and dates; we confirm availability and send rates in a media kit.
- 2
Creative
Send artwork to the spec, or we adapt what you have — design is available if you need it.
- 3
Production & launch
We print, produce and install with our own field force.
- 4
Proof
You receive proof of performance and campaign reporting on schedule.
FAQ
Experiential Marketing Agency questions.
How much does experiential Marketing Agency cost?
Rates depend on the markets, the number of venues and the flight length. Add experiential marketing to a media plan or call (212) 993-9420 and we'll send a media kit with pricing for your markets.
Where does experiential Marketing Agency run?
Streets, events, campuses and retail — activations in 400+ markets. We can buy at the venue, neighborhood, ZIP, DMA or national level across 400+ markets.
What creative do I need to supply?
Sampling, street teams, pop-ups, mobile tours, event staffing. We adapt existing artwork or design new creative if you don't have files ready.
What reporting comes with it?
Photo proof of performance for printed placements and proof-of-play reporting for digital screens, delivered with your post-campaign summary.
Related formats
Often bought with experiential marketing.
Airports
Terminal placements reaching business and leisure travelers.
See airports
Military Bases
Exclusive placements on installations nationwide.
See military basesReach out to the experts today for a media kit and pricing.
Tell us your markets and your audience — we'll come back with formats, availability and rates.