
Experiential Marketing
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Experiential & Specialty · Terminal placements nationwide
No other advertising environment holds an audience quite like an airport. Travelers arrive an hour or two before their flight, pass through security, and then wait.

What it is
That's hours of unhurried attention from one of the most affluent, decision-making audiences in all of media. Formats include large-format digital screens and video walls, backlit dioramas and wall wraps, banners and spectaculars, placements in security queues and baggage claim, jet bridge wraps, charging station branding, and full sponsorships of terminal spaces.
The TSA screened a record 904 million passengers at U.S. airports in 2024, and 2025 has run even higher — including its busiest single day in history at nearly 3.1 million travelers.
Where it runs: Regional and national airports. Typical dwell: 1–3 hrs dwell. Best for: Travel, finance, B2B, luxury.
Terminal placements nationwide
Why it works
Airports deliver audited passenger volumes few media channels can match, spanning business travelers, tourists and international visitors.
A highway billboard gets three seconds. Between check-in, security and the gate, travelers spend hours inside the terminal.
Air travelers skew toward higher incomes and professional decision-makers.
Airports are modern, global, tightly curated spaces — the environment itself elevates the message.
Terminal advertising is limited and controlled, so your creative commands more attention.
Every airport is a gateway to its region — advertising at New York's airports reaches people coming to New York.
In the field





Specs & how it runs
| Formats | Terminal signage, digital displays, baggage and gate areas |
|---|---|
| Dwell | 1–3 hours per traveler |
| Flight | Four weeks standard; longer terms available |
| Creative | Print-ready PDF, or spot files for digital |
| Availability | By terminal and market |
| Reporting | Photo proof of performance; proof of play on digital |
Pick markets and dates; we confirm availability and send rates in a media kit.
Send artwork to the spec, or we adapt what you have — design is available if you need it.
We print, produce and install with our own field force.
You receive proof of performance and campaign reporting on schedule.
FAQ
Rates depend on the markets, the number of venues and the flight length. Add airports to a media plan or call (212) 993-9420 and we'll send a media kit with pricing for your markets.
Regional and national airports — terminal placements nationwide. We can buy at the venue, neighborhood, ZIP, DMA or national level across 400+ markets.
Terminal signage, digital displays, baggage and gate areas. We adapt existing artwork or design new creative if you don't have files ready.
Photo proof of performance for printed placements and proof-of-play reporting for digital screens, delivered with your post-campaign summary.
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