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Advertising solutions / Everyday Services / Doctors' Offices

Everyday Services · National network of doctors' offices

Doctors' Office Advertising

Do you need to reach patients, caregivers, or family members with a healthcare-related message?

Doctors' Office Advertising — Encompass Media Group

What it is

Doctors' Office Advertising in plain terms.

We can design just the right mix for your campaign with options to advertise in the waiting room, at the counter, in the exam room, and with take-home material. Target by zip codes, cities, or radius from a point.

In addition to the doctor's office placements, we have options for media placements at the pharmacy where they fill their prescriptions — so your campaign follows the patient through the whole journey.

Where it runs: Independent medical and dental practices. Typical dwell: 15–40 min waiting. Best for: Pharma, health systems, insurance.

National network of doctors' offices

  • 16" x 20" wallboards
  • Branded exam paper
  • Counter cards with take-ones
  • Pharmacy bags
  • Waiting room placements

Why it works

What doctors' office advertising does for your brand.

Exam paper placements

Maximum exposure — patients absorb the message while waiting in the exam room.

Waiting room wallboards

Reach patients, caregivers and family while they are in the waiting room. Use a QR code so they can pull even more information.

Counter take-ones

Get exposure at the checkout counter so they can take your material home using a take-one brochure stand.

Follow to the pharmacy

Have your campaign follow right to the pharmacy with a pharmacy bag ad as they pick up their prescriptions.

In the field

Doctors' Offices campaigns we've run.

Specs & how it runs

What we need from you, and what you get back.

FormatsWaiting-room posters, digital screens, counter media
Dwell15–40 minutes waiting
TargetingBy specialty and neighborhood
CreativePrint-ready PDF, or 15s spot for screens
ComplianceCreative reviewed for health category rules
ReportingPhoto proof of performance; proof of play on screens
  1. 1

    Plan & confirm

    Pick markets and dates; we confirm availability and send rates in a media kit.

  2. 2

    Creative

    Send artwork to the spec, or we adapt what you have — design is available if you need it.

  3. 3

    Production & launch

    We print, produce and install with our own field force.

  4. 4

    Proof

    You receive proof of performance and campaign reporting on schedule.

FAQ

Doctors' Office Advertising questions.

How much does doctors' Office Advertising cost?

Rates depend on the markets, the number of venues and the flight length. Add doctors' offices to a media plan or call (212) 993-9420 and we'll send a media kit with pricing for your markets.

Where does doctors' Office Advertising run?

Independent medical and dental practices — national network of doctors' offices. We can buy at the venue, neighborhood, ZIP, DMA or national level across 400+ markets.

What creative do I need to supply?

Waiting-room posters, digital screens, counter media. We adapt existing artwork or design new creative if you don't have files ready.

What reporting comes with it?

Photo proof of performance for printed placements and proof-of-play reporting for digital screens, delivered with your post-campaign summary.

Related formats

Often bought with doctors' offices.

Laundromats advertising by Encompass Media Group

Laundromats

Poster and screen placements for the longest dwell in OOH.

Where it runs
Neighborhood laundromats
Why it works
45 to 90 minutes per visit with a repeat, hyper-local audience.
Dwell
45–90 min per load
Best for
Insurance, education, government, health
See laundromats
Dry Cleaners advertising by Encompass Media Group

Dry Cleaners

Counter placements and garment-bag advertising.

Where it runs
Dry cleaners and tailors
Why it works
Weekly routine visits from a working, higher-income audience.
Dwell
3–6 min, weekly visits
Best for
Financial, legal, auto, home services
See dry cleaners
Hair/Nail Salons & Barbershops advertising by Encompass Media Group

Hair/Nail Salons & Barbershops

Mirror, station and waiting-area placements.

Where it runs
Salons, nail bars and barbershops
Why it works
30 to 60 minutes in the chair — and a room that talks about what it sees.
Dwell
30–60 min in the chair
Best for
Beauty, apparel, entertainment, health
See hair/nail salons & barbershops

Reach out to the experts today for a media kit and pricing.

Tell us your markets and your audience — we'll come back with formats, availability and rates.