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Street & Mobile · Nationwide GPS-tracked network
Mobile Billboard Advertising
Mobile billboard advertising — also called mobile truck advertising or truckside advertising — places large-format brand messages on vehicles that travel through targeted, high-traffic areas.
What it is
Mobile Billboard Advertising in plain terms.
EMG operates a nationwide mobile billboard network with GPS-tracked trucks, intelligent route planning, and both digital LED and static print formats — giving brands a flexible, high-impact out-of-home solution that moves with the audience.
Campaigns begin with route planning: EMG identifies the streets, neighborhoods, and time windows where the target audience is most concentrated. Routes, schedules and creative can all be adjusted mid-campaign.
Where it runs: Custom routes in any market. Typical dwell: Street-level, repeated. Best for: Launches, events, political, real estate.
Nationwide GPS-tracked network
- Digital mobile billboards (LED)
- Static mobile billboards
- Wrapped delivery trucks
- Wrapped fuel tankers
- Wrapped food trucks
- GPS-tracked campaigns
Why it works
What mobile billboard advertising does for your brand.
Multi-market coverage
A single mobile billboard truck can cover multiple neighborhoods, districts, or markets in one day.
Goes to the audience
Unlike traditional billboards, mobile billboard advertising puts brands exactly where their audience is.
GPS verification
Every truck is GPS-tracked. Clients receive verified route data showing where trucks traveled, when, and for how long.
Visual impact
The large size, bright colors, and moving nature of mobile billboards create powerful visual impact.
Flexible mid-campaign
Routes, schedules, and creative can all be adjusted based on real-time data, event changes, or brand needs.
No ad blockers
Mobile billboards are part of the urban environment — they don't interrupt content or compete with an ad blocker.
In the field
Mobile Trucks campaigns we've run.
Specs & how it runs
What we need from you, and what you get back.
| Format | Two-sided mobile billboard, illuminated at night |
|---|---|
| Routing | Custom routes, any market |
| Duration | Priced by day or week, hours per day |
| Creative | Large-format print supplied by EMG |
| Lead time | As fast as several days |
| Reporting | GPS route log and photo verification |
- 1
Plan & confirm
Pick markets and dates; we confirm availability and send rates in a media kit.
- 2
Creative
Send artwork to the spec, or we adapt what you have — design is available if you need it.
- 3
Production & launch
We print, produce and install with our own field force.
- 4
Proof
You receive proof of performance and campaign reporting on schedule.
FAQ
Mobile Billboard Advertising questions.
How much does mobile Billboard Advertising cost?
Rates depend on the markets, the number of venues and the flight length. Add mobile trucks to a media plan or call (212) 993-9420 and we'll send a media kit with pricing for your markets.
Where does mobile Billboard Advertising run?
Custom routes in any market — nationwide gps-tracked network. We can buy at the venue, neighborhood, ZIP, DMA or national level across 400+ markets.
What creative do I need to supply?
Two-sided mobile billboard, illuminated at night. We adapt existing artwork or design new creative if you don't have files ready.
What reporting comes with it?
Photo proof of performance for printed placements and proof-of-play reporting for digital screens, delivered with your post-campaign summary.
Related formats
Often bought with mobile trucks.
Door Hangers
Hand-delivered messages to targeted households.
See door hangersReach out to the experts today for a media kit and pricing.
Tell us your markets and your audience — we'll come back with formats, availability and rates.